Pacific Discovery’s trans-Pacific race crew might be crossing an ocean — actually.
June twelfth marked the start of their rowing race from Monterey, California to Hanalei Bay, Hawaii. The race is a making an attempt 40-day epic that spans 2,800 miles — a enterprise that solely 82 others have completed. Whereas endeavoring the Pacific, members of the crew might be sustained by means of diet bars created by the Santa Barbara-based enterprise, ivan.bar, in a partnership that may simply grow to be part of rowing historical past.
What started as founding father of the corporate, Ivan Pelly’s private experiment in his kitchen, wherein he describes, “I used to be wanting a substitute for typical grocery-store bars. My background as an engineer got here in useful in working by means of the method of making and testing one thing from scratch… It discovered its means into the fingers of family and friends, and I acquired a whole lot of requests both to make bars, or to share the recipe. These requests have been the inspiration for taking the product from a do-it-yourself merchandise to a industrial product,” has shortly reworked right into a flourishing world enterprise, characterised by Pelly’s close-knit relationship along with his clients, and an array of the model’s partnerships with each excessive and standard sports activities, charities, and initiatives akin to Engineers With out Borders, the Environmental Protection Council, and PATH.
The distinctive nature wherein Pelly’s partnership with the trans-Pacific race crew was born started when crew-member Andrei “Celo” Celovschi reached out to ivan.bar by means of a
mutual buddy. In an fascinating coincidence, this mutual buddy was former rower Sophia Denison-Johnston, a Santa Barbara resident and coincidentally, a member of the Latitude 35 staff that broke the ladies’s document for crossing the Pacific, from San Francisco to Waikiki, in 2022.
“Via a collection of serendipitous occasions, Sophia grew to become conscious of ivan.bar, and shared her optimistic expertise with Celo,” mentioned Pelly. “Celo reached out, describing the occasion and asking if we’d prefer to associate, and naturally the reply was, ‘sure!’’ Via this partnership, ivan.bar’s merchandise have joined crew members on their voyage, and, he mentioned, “Extra importantly, I’d say that we’ve grow to be nice mates with the fantastic crew alongside the way in which, and I’m hopeful the friendship will proceed lengthy after the race is over.”
By way of the product itself, Pelly’s vegan and gluten-free bars embody a fusion of delectable taste with ample well being advantages. Sooner or later, Pelly has large plans to yearly launch a brand new bar taste, and has “made a dedication, as soon as we attain a selected gross sales purpose, to donate income to chose charities.”
Pelly’s adventurous and entrepreneurial spirit could be captured in his ideas describing the essence of the race, wherein he muses, “Why is the Pacific Discovery gearing as much as deal with the Pacific? As a result of, within the phrases of British climber George Mallory, ‘as a result of it’s there.’ The psychological and bodily effort required to not solely prepare for, however full the journey, supplies a profound stage of accomplishment, a lifetime bonding expertise with crewmates and supporters, and an inspiration for individuals who may deal with the subsequent large journey.”

To look at the groundbreaking race, observers can obtain the YB Races app to trace the progress of the groups in near-real time. To style Pelly’s diet bars and grow to be part of the race your self, the low cost code INDY23 is redeemable for Impartial readers at ivan.bar.